Resources
The best social media resource you have is you! That’s right, the best way to learn is to get on social media yourself and start exploring. But before you take the leap, use the resources below to begin understanding the different social media platforms out there, what type of people use those platforms, and how you might use each platform for your company or organization.
Recommended Websites:
- Mashable
- Social Media Examiner
- Social Media Today
- Jon Loomer Digital
- Pew Internet and American Life Project
Recommended Reading List:
- Groundswell: Winning in a World Transformed by Social Technologies by Charlene Li and Josh Bernoff
- Networked: The New Social Operating System by Lee Rainie and Barry Wellmann
- The Dragonfly Effect: Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change by Jennifer Aaker and Andy Smith
- Enchantment: The Art of Changing Hearts, Minds, and Actions by Guy Kawasaki
- The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web by Mari Smith
- The Big Book of Social Media: Case Studies, Stories, Perspectives by Robert Fine
- The Social Media Management Handbook: Everything You Need To Know To Get Social Media Working In Your Business by Nick Smith, Robert Wollan, and Catherine Zhou